The Development of Crest Whitestrips and Oral B Electric Toothbrushes
Proctor and Gamble are the medical and cosmetic health company behind both the Oral B and Crest dental health care brands. These are just two of the broad range of brands that Proctor and Gamble sell but all of them are hugely successful. This is probably due to Proctor and Gamble’s commitment to extensive research and development in order to produce innovative new products. When it comes to P&G’s oral health products their innovations with products like Oral B electric toothbrushes and Crest whitestrips are clearly doing the job as these are among some of the respective brands top sellers and have received much critical acclaim.
The Oral B dental care range is probably best known for their innovative developments in both manual and electric toothbrushes. The Oral B electric toothbrush line has been hugely successful with the Oral B Triumph toothbrush being one of the top toothbrush products of 2008. There has been a large amount of investment in both sonic and oscillating toothbrush heads, which is why Oral B electric toothbrushes are so good at removing plaque, whitening teeth and improving the health of your gums.
The newest product from Oral B is the Pulsonic electric toothbrush. The sonic technology used to clean the teeth, vibrates at about 27,000 vibrations a minute, producing a gentle cleaning effect on your teeth and gums. The new Pulsonic has also been proven to whiten teeth with 2 weeks of regular use.
Crest are experts in making toothpaste and toothbrushes but one of the more successful products in recent times has been Crest whitestrips. Crest whitestrips are a simple yet effective teeth whitening product that is placed on the teeth for 30 minutes at a time. These have been highly successful, as the clear plastic strips, covered in whitening gel, are very simple to use and achieve stunning results. The latest development in Crest whitestrips has been the development in the way they fit around the teeth. The new Advance Seal white strips claim to fix on your teeth so well, that it is unnoticeable enough to kiss someone whilst whitening.
